Because everyone has a reputation. ( as the subtitle of the email goes on to state). But a quick search pulls up:

Isn’t that precious? So, supposedly this ‘site’ randomly gathers information and then makes its garbage available online. Then people pay them to take the crap down? Great scam.

Pass.

Unfortunately for the gaggle of creeps that get off on this garbage, their IT abilities are well known. The owner of psychforums (Swedish citizen) wrote his computer science master’s thesis on the concentric circles of security. Then we have the new socialcatfish.com site, which is yet another new method for the mentally deranged crew to go about harassing people online. Who owns that bit of genius? Who financed it? Who inputs the data? And you pay for ‘searching’ info on your ‘date?’

An earlier post is a brief expose on the ridiculous lengths some morons will go to for the sake of ‘attention.’ In point of fact, it is far more pathetic than that. Sock puppets as was briefly mentioned and the a site that specializes in was described here . However, that is only one obvious form. The latest evolution is DID ( dissociative identity disorder). This new ‘method’ of obfuscation is absolutely hilarious to read online, and with the tribal gaslighting of the moderation team at psychforums all in on the “online puppets” and “masks” … it offers a rare but morbidly fascinating insight into the level of abject idiocy that occurs when they have been caught with their pants down.

Those actions in no way shape or form suggest that there is lack of awareness. Rather, quite the opposite.